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Core Value Proposition

A silky, lightweight anti-aging eye serum designed to smooth fine lines, improve elasticity, and brighten delicate under-eye areas. It pairs traditional Korean herbal medicine (Hanbang) with stabilized retinal to deliver faster visible results than standard retinol with significantly less irritation.


Key Active Ingredients & Mechanism

  • 10% Ginseng Root Extract: Packed with saponins to provide long-lasting hydration, stimulate microcirculation, and reinforce the skin barrier against oxidative stress.

  • 2% Retinal Liposome (0.02% Active Retinal): Vitamin A derivative that converts to retinoic acid in just one step (compared to two steps for retinol), accelerating cellular turnover and collagen synthesis while encapsulated in liposomes to minimize redness and peeling.

  • Niacinamide (Vitamin B3): Brightens dark circles, prevents moisture loss, and smooths uneven texture.

  • Glycerin, Macadamia Seed Oil & Cholesterol: Provide deep moisture and lipid replenishment without creating a heavy or greasy film.


Product Specifications

Feature

Details

Product Type

Anti-Aging Eye Serum / Cream

Texture

Silky, fast-absorbing lotion-serum

Volume

30 ml / 1.01 fl. oz.

Key Actives

10% Panax ginseng Extract, 2% Retinal Liposome, Niacinamide

Target Concerns

Fine lines, crow's feet, dark circles, loss of elasticity

Skin Type

All skin types, including sensitive skin

Packaging

Airless pump tube for maximum retinal stability


How to Use

  1. Cleanse & Tone: Complete cleansing and apply your toner/essence.

  2. Dispense: Pump 1–2 small drops onto your ring finger.

  3. Apply: Gently tap around the orbital bone and under-eye area until fully absorbed. Can also be applied to smile lines, forehead, or entire face.

  4. Routine Placement: Best used in the PM routine. If used during the day, always follow with broad-spectrum SPF 30+.

Beauty of Joseon Serum: Ginseng + Retinal

£12.00Price
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